Fort Meade - USNA - Andrews AFB: Debunking Five FSBO Myths

Debunking Five FSBO Myths

Home Sellers, This Is For You!

 

In case you've been living on another planet or just never thought about it, "FSBO" is a common acronym for "For Sale by Owner".  The term is most often used in regards to selling real estate without professional help (or with minimal professional involvement by a so-called "discount broker").

For Sale By OwnerHere are a few common myths you may have heard:

 

1.  I WILL SAVE A TON OF MONEY (I want to keep those commission dollars in my own pocket):

It is a commonly-held belief that home owners who sell FSBO save the real estate commission.  The truth is that any FSBO buyer has every intention of putting that commission in his/her own pocket - not increasing the sellers' profit!  Selling FSBO could easily cost a seller more than that full-service commission they're avoiding.

  • Just ask Mel and Ty Eanes, whose Bowie townhome I sold for thousands over full price - in a buyer's market like this; in three hours.
  • Or ask Dan Stachurski, whose Severna Park home sold separately from the side yard for a net gain of many thousands of dollars. (This wasn't the only time I did that!)
  • Ask Jacque Boock, whose custom modifications made her Crofton townhome very difficult to sell.  Not only did her house sell to a buyer who LOVES the property, she walked away with several thousand dollars more than expected.
  • My neighbors, Don and Judy Turnball, bought from a FSBO at the market price for their home minus 6% AND the seller paid 6% closing.  This FSBO certainly didn't save a ton of money - it cost him more than working with an agent!

 

2.  I CAN FIND MY OWN BUYER (It only cost $295 to list my home on MLS with Discount Realty):

How hard can it be, you ask.  You believe anyone can find a buyer or a home on the Internet.  Yes, possibly true - assuming you know where to look.  However, I can't tell you how many buyers I've introduced to new neighborhoods they didn't know existed.  It's my job to know the area.  That's why I've been exploring the side streets and hidden neighborhoods of Anne Arundel County for 35 years!

When it comes to finding buyers... are you going to depend on luck?  Maybe those folks relocating to a new job at Northrop Grumman from Colorado will just happen to drive down your street and see your sale sign.  Or maybe they instinctively know that your neighborhood suits their needs, and that's exactly what they're looking for online.  Do you really want to chance it?

Most of today's buyers are busy people, relying upon a real estate agent to help them find and buy a home while they cope with countless responsibilities at home and work.

(Oh, by the way, finding a buyer is the easy part - the hard part is keeping the transaction together ‘til settlement!)

 

3.  I CAN NEGOTIATE A SALE (I'll hold firm with my price and terms):

A FSBO has no professional representation unless they hire a real estate attorney - who usually gets involved only after initial negotiations are complete. 

I say "initial" because a contract is only Round One in this transaction.  Still to come are the home inspection, appraisal, title examination and countless other things that trigger re-negotiation. 

Ahhhhh.  Let the games begin, with no real estate agent to help keep the sale on track.  Just remember...

You have the right to be represented by a REALTOR.  Anything you say can and will be used against you in negotiations. 

 

4.  I KNOW MY OWN HOUSE BETTER THAN ANY AGENT (I can do a better job of selling it):

If only it were that easy!  Knowing your home may be the least important qualification in selling real estate.

Knowing what the BUYER wants is the key factor!

An experienced real estate agent usually spends a lot of time listening to the buyer before they ever go out to look at homes.  By the time they do get into the car the first time, an agent knows the buyers' wants, needs and financial qualifications.  He selects homes accordingly, and will point out things about each home that match the buyer's wish list.

I could write several blog posts about sellers who cost themselves a sale when they pointed out something they considered an asset.  Instead, it was the pivotal moment when a buyer said "no" to that house.  For example, a seller may point out the "big yard" - and that could be emphasizing the one drawback the buyer sees in the property; or a seller may proudly show off the finished basement, which doesn't conform to the buyer's taste at all. 

Showing any home to prospective buyers is best left in the hands of an experienced real estate professional who truly "gets" the buyer's criteria and will point out features which are most likely to produce a "yes" from any possible buyer for your home.

 

5.  I CAN'T FIND AN AGENT I LIKE OR TRUST (THEY'RE ALL GREEDY AND ANY FOOL CAN SELL A HOUSE!) 

In this day and age, when you can search online for an agent and conduct a virtual interview by reviewing their websites and blogs, it's never been easier to find an agent you can trust!

If you don't know where to start, let me suggest ActiveRain.  It doesn't matter where in the country you live, chances are there's an ActiveRain member in your area that you can get to know without ever leaving the comfort of your favorite chair. 

Want to find out what local agents are saying to prospective home buyers?  Checkout Localism, ActiveRain's partner site created for folks just like you who are trying to find a real estate agent in Anywhere, USA.

sold sign - istockphoto

 

 

You might be surprised to find out how experienced, knowledgeable and hard-working most REALTORS really are.   I'm sure you've heard the saying "penny-wise and pound foolish" - Nowhere is that more true than selling real estate, especially in a market like this.  There truly is no substitute for experience or expertise, and saving the commission could easily cost you more money AND more heartache.  Go ahead, visit ActiveRain and check out the agents in your area.

P.S. - Remember, there is more to selling a home than finding a buyer (or a buyer finding you).  You want a qualified buyer who is ready, willing and able to purchase your home at a fair price... quickly... and with minimum hassle or negative legal repercussions.  Just listing your property on the mls will not do that for you.  An experienced full-time REALTOR is your best bet!

 

 

This is the first in a series of posts written especially for home sellers, beginning April 1 at http://www.focusoncrofton.com/.  SUBSCRIBE today, so you don't miss any of them.

FIRST INSTALLMENT:  Starting a Series of Blogs for Sellers 

 

 

__________________Copyscape____________________

Crofton Maryland Real Estate

Thinking of selling your home in Anne Arundel or Prince George's County?  Check out some of the tools I provide for buyers because they could help attract a buyer for YOUR home:

Buyers, Find a Home and learn about Real Estate Market Conditions in Maryland; Check out Today's Rates, use the free Mortgage Calculator, and watch a brief video about the Power of RE/MAX.  These consumer-friendly real estate tools are provided by Margaret Woda for you to use at your own pace. 

When you're ready to go from "just browsing" to "let's get serious", contact Margaret online or call her at RE/MAX Vision in Crofton Maryland. 410-451-1900 

Copyright 2006-12.  All rights reserved.

  DISCLAIMER: Information contained in this post is deemed reliable on the date of publication, but it is not guaranteed and it is subject to change without notice.
__________________________________

Margaret WodaMargaret Woda Blog SubscriptionMargaret Woda, REALTOR and Associate Broker
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Comments

Good job on these myths. I think we should print it out and go put it in all the FSBO  mailboxes. :)
Posted by Lindsay Pendleton Marketing Agent Property Management in Baton Rouge (Relocating To Baton Rouge & Surrounding Areas) about 4 years ago
Good job, Margaret! I especially like #5.   Bookmarked!!!
Posted by Thomas (Tom) Morgan Hometown Realty, Inc. (Hometown Realty, Inc. Licensed in MS.) about 4 years ago
Margaret - I loved your examples in point 1 - Talk about "Show me the Money" if they can't see the value now they never will!!
Posted by Kathy Clulow ASP® SRES® Uxbridge Ontario Real Estate (RE/MAX All-Stars Realty Inc. Brokerage) about 4 years ago
Insightful. Powerful. Truthful. Thanks Margaret!
Posted by David Swierczynski, Lake County, IL Realtor (Century 21 Hometown) about 4 years ago

 

Margaret,

Realtors ARE the best tool for any buyers or sellers in this market.

 

Steve

Posted by Obeoman Glade Jones (www.obeo.com) about 4 years ago

Margaret,

Thanks for the 'debunking'!!! Thanks,   Fran

Posted by Fran 'The Title Man' Gaspari Title Insurance-PA & NJ (Patriot Land Transfer, Inc.) about 4 years ago

Lindsay Pendleton e-Pro, REW Baton Rouge Real Estate - Thanks, I have a whole series in draft mode... Hopefully they will benefit other agents, as well.

Thomas Morgan Hometown Realty, Inc. GMAC Real Estate - Whoops, I changed the order... Don't know which was #5 when you commented.

Kathy Clulow ASP® SRES - I hav a worksheet that makes this point very well.

David Swierczynski, Lake County, IL Realtor - Powerful words... thanks!

Obeoman Steven Stearns - Needless to say, I agree.

Fran 'The Title Man' Gaspari TitleInsurer-PA&NJ Patriot Land Transfer - Okay, no selling FSBO - right?

Posted by Margaret Woda, Maryland Real Estate & Military Relocation Services (Long & Foster Real Estate, Inc., Crofton, MD) about 4 years ago
Hi Margaret, you hit the nail on the head.  Very nice post with great points to consider.  by the way I wanted to see if your copyscape works.  Mine is hit and miss.  let me know.  Again nice post.
Posted by Gary White~Grand Rapids Real Estate Market Home Selling Pro! 616-784-2360 (Flexit Realty "Flexible Real Estate Home Selling Solutions") about 4 years ago

Gary, mine was, too, so I finally just linked it to the various press pieces about Copyscape so potential copyright violators might be scared away...  Then I manually check posts on a random basis, and copyright violation attempts have gone way down.

Posted by Margaret Woda, Maryland Real Estate & Military Relocation Services (Long & Foster Real Estate, Inc., Crofton, MD) about 4 years ago
MARGARET - I've been working on my own series for FSBO's.  You hit on a lot of the topics that all FSBO's should be aware of.  Great job as usual.
Posted by Adam Waldman - Long Island REALTOR® (Westcott Group Real Estate Company) about 4 years ago
Margaret - I don't think we should encourage them by using the terms FSBO or even For Sale By Owners - I always refer to them as Unrepresented Sellers. That's it in a nutshell!
Posted by Sharon Simms St Pete FL - CRS CIPS CLHMS RSPS (ALVA International, Inc.) about 4 years ago

Sharon - I agree, that's great.  Somehow I think it would kill the appeal of this title, though, to say "Debunking Five Unrepresented Sellers' Myths"

Adam - I'll have to look for it!

Posted by Margaret Woda, Maryland Real Estate & Military Relocation Services (Long & Foster Real Estate, Inc., Crofton, MD) about 4 years ago
Margaret- This was an excellent written post. I am surprised that it was not featured. You are right on- with every point in this post!
Posted by Nestor & Katerina Gasset Realtors® Wellington Florida Homes For Sale (International Properties and Investments LLC) about 4 years ago

Margaret,

This really would have been nice in the Rookie Real Estate Agent group:( And a whole series in draft?

 

Posted by Rhode Island Realtor ~ Karen Hurst ~ www.stonehurstrealty.com (STONEHURST REALTY) about 4 years ago
Margaret, this was an excellent post, infact I am bookmarking it for future reference.  I'm glad that Lenn highlighted it in the Blogger's Choice Spotlight!  There are so many things that home owners don't really think through when considering what is involved in successfully selling and closing a transaction on a home.  Very well written post.  Thank you!
Posted by Lola Audu~Audu Real Estate~Grand Rapids, MI Real Estate about 4 years ago

Margaret-excellect...People assume they can and will do all the things needed to be done in selling their house.  Often times it costs them lots of time, money and energy and then what...they end up hiring a REALTOR!  Great post and congrats your post was selected as a bloggers choice selection!

Posted by Midori Miller - Ormond Beach | Daytona Businesses And Area Information (Midori Miller @ Coastal Results Referral Company) about 4 years ago
This was an excellent summary of the perils of doing a FSBO.  Way too many people think its so easy. Some can pull it off - but those people are few and far between....
Posted by Ruthmarie Hicks (Keller Williams Realty - White Plains NY) about 4 years ago

Midori - THANK YOU!  I am thrilled with the Blogger's Choice Award!  It means a lot because it comes from such amazing fellow ActiveRainers.  Now I'll have to go check out the group and see any others that were selected.

Katerina, Thank you - I seem o remember hearing all these excuses for not listing back in the day (a million years ago) when I learned this business and again when I trained new agents.  'Just makes sense to communicate this info to home sellers.

Karen - Thanks for the comment.  Yep, first installment is today.  Check it out!

Lola - Thank you!  I'll have to shoot an email to Lenn, too.

Ruthmarie - We can never stop hammering home the value we bring to a real estate transaction - I don't know what it's such a hard concept for sellers to grasp!

 

Posted by Margaret Woda, Maryland Real Estate & Military Relocation Services (Long & Foster Real Estate, Inc., Crofton, MD) about 4 years ago
Margaret - very well thought out and well written post. I particularly like your refrence to Active Rain and Localism.
Posted by Lisa Friedman Central New Jersey Real Estate (Alliance Realtors) about 4 years ago
Awesome, awesome post. You have addressed all the issues that come up on a FSBO discussion and more.
Posted by Camarillo CA Real Estate Agent/ Mana Tulberg (805 County Real Estate) about 4 years ago

Lisa, Thank you - Even doing that didn't get this featured on the AR dashboard!  This post is actually part of the seller's series started today that will run through April and into May

Mana, You snuck in that comment while I was typing my acknowledgment to Lisa, so let me edit my comment to thank you for your compliment.

Posted by Margaret Woda, Maryland Real Estate & Military Relocation Services (Long & Foster Real Estate, Inc., Crofton, MD) about 4 years ago
#1 is absolutely great.  As soon as most FSBOs start hearing about the logic behind the reason it is a myth... they immediately understand. 
Posted by Lane Bailey - REALTOR & Car Guy (Century 21 Results Realty) about 4 years ago
This was great!   I will have to bookmark this one for sure!  Great job congratulations
Posted by St.Cloud Homes about 4 years ago
Margaret, this is a real quality post.  It's important the public knows how much we do and have to do correctly in order to get paid.  FSBO is penny wise, dollar foolish in my opinion, and especially so in the current market.
Posted by Debra Kukulski-CDPE;GRI;ABR;RECS;e-PRO Real Estate Expert Northern Illinois (Re/Max Unlimited Northwest) about 4 years ago

Lane - These are seller objections to listing from my real estate archives.  'Haven't needed them for years, but now... can't believe they're listing with no-names in this market!

Allison - Thanks, I hope there's something in here to help you

Debra - You're right, ESPECIALLY in this market!

Posted by Margaret Woda, Maryland Real Estate & Military Relocation Services (Long & Foster Real Estate, Inc., Crofton, MD) about 4 years ago
Margaret !  Wow!  This is absolutely the BEST post/article I've read on FSBO's.  You make a grrrreat Spokesperson.........Can I put your link on my FSBO web-info sheet? lol
Posted by Liz Moras ~ Chilliwack Realtor, Garrison Crossing,Chilliwack, Abbotsford (Harrison Hot Springs, Cultus Lake) about 4 years ago
Thanks, its all information we have heard before but we always need to be reminded
Posted by DORIS FREEMAN Realtor Hendersonville-Nashville (RELIANT REALTY LLC) about 4 years ago

Liz - Sure, that's fine!  I'd be flattered.

Doris - These are "basic" to us in real estate - but, as you can see by the fact it was posted only to "Posts to Localism" and "Bloggers Choice", this targeted to consumers, not agents, and they may not have thought about these things.  Actually, most of my posts are written for consumers now, so you may find other information you've heard before in my writing - at least, I HOPE you've heard it before.

Posted by Margaret Woda, Maryland Real Estate & Military Relocation Services (Long & Foster Real Estate, Inc., Crofton, MD) about 4 years ago

Great Post on FSBO's. I have read several posts on this topic but yours standout. Thanks

Posted by Dana Forster Realtor, A Home 4Sale Inc, Va (AHome4Sale) about 4 years ago

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